March 19th marked an important day for the agricultural community and all those who benefit from its bounty. Established in 1973, National Ag Day, organized by the Agriculture Council of America (ACA), serves as a platform to highlight and celebrate the contributions of agriculture to our daily lives. Rooted in the belief that public awareness is essential to recognizing agriculture’s vital role, the ACA has been steadfast in its mission to educate, inform, and inspire.
The ACA, a distinguished organization comprised of leaders from various sectors within agriculture, food, and fiber industries, is dedicated to promoting a deeper understanding of agriculture’s significance. With core values centered on education, appreciation, economic prosperity, and career opportunities within the agricultural sector, the ACA has played a pivotal role in shaping the narrative surrounding agriculture in the United States.
At the heart of the ACA’s initiatives lies the National Ag Day program. Held annually in March, this program serves as a focal point for nationwide celebrations, educational activities, and advocacy efforts aimed at raising awareness about agriculture’s multifaceted contributions. Through strategic priorities that include supporting and encouraging programs, providing planning resources, engaging with media, and collaborating with the agricultural public relations community, the ACA endeavors to amplify the impact of National Ag Day year after year.
The administration of ACA is structured to ensure effective management and coordination of its initiatives. As a not-for-profit organization, ACA operates under a management contract with the National Agri-Marketing Association (NAMA), leveraging resources and expertise to fulfill its mission. Additionally, the ACA Education Foundation, a 501(c)(3) educational foundation, further extends the organization’s reach by focusing on educational initiatives aimed at fostering a deeper understanding of agriculture among students and the general public.
Funding plays a crucial role in sustaining ACA’s operations and programs. The organization receives support from a diverse array of sources, including companies, associations, foundations, and individuals who recognize the importance of promoting agricultural literacy and awareness. While contributions to ACA are not tax-deductible, donations to the ACA Education Foundation may qualify for tax deductions, providing an avenue for supporters to contribute to the organization’s educational endeavors.
As National Ag Day continues to evolve and grow, its significance remains undeniably profound. By fostering a deeper appreciation for agriculture’s role in providing safe, abundant, and affordable products, National Ag Day serves as a reminder of the tireless efforts of farmers, ranchers, and agricultural professionals who work tirelessly to feed and sustain our nation and the world. With the unwavering commitment of organizations like the Agriculture Council of America, the future of agriculture is poised to thrive as we collectively recognize its importance and celebrate its achievements.
