In a move that reeks of greed and corporate arrogance, Netflix has once again decided to raise its subscription rates, alienating millions of customers who are already struggling with a fragile economy. This time, however, it’s not just about money—Netflix’s blatant decision to mix politics with business by backing Vice President Kamala Harris has only worsened the situation. As millions of users scramble to cancel their subscriptions, it’s clear Netflix has lost touch with what its core audience actually wants.
Once a platform known for its variety of high-quality shows and movies, Netflix has been showing more content that most subscribers didn’t sign up for—obscure foreign independent films and niche offerings from around the world. These might be appealing to a small group of cinephiles, but for the average user, it’s a far cry from the platform’s former glory. When you pay a premium price, you expect to get value in return, not content that feels out of touch with mainstream entertainment.
The bigger issue here is Netflix’s apparent disregard for its subscribers. Instead of focusing on improving the quality of its offerings, the company seems to be more interested in pushing political agendas and cozying up to figures like Kamala Harris. In an era when most customers are looking for an escape from the polarizing political landscape, Netflix has done the opposite—dragging its subscribers into it. The company’s leadership, led by CEO Ted Sarandos, appears to have forgotten that not all of their customers are on the same political page.
Perhaps Sarandos believes backing Harris will win him favor in certain circles, but the numbers don’t lie: Netflix has been hemorrhaging subscribers. In fact, reports show that millions have already fled the platform. While Sarandos might chalk this up to industry shifts, the reality is far simpler—people are tired of paying more for less, and they’re especially tired of being force-fed a corporate political agenda.
And let’s talk about the audacity of these rate hikes. At a time when customers are already struggling to make ends meet, Netflix has decided to raise prices without offering any tangible improvements to justify the increase. It feels like nothing more than a blatant cash grab. The company’s reasoning? Profitability. Apparently, Netflix’s profitability matters more than its subscribers’ financial wellbeing.
I, too, will be canceling my Netflix subscription. It’s not because of Netflix’s political leanings, but because of the unrelenting price hikes that have no justifiable cause other than pure greed. Netflix is no longer a service for the people—it’s a service for its shareholders. If you don’t care about politics, you’ll cancel because of the rising prices. If you do care about politics, Netflix’s alignment with Harris might just be the final straw.
In any case, one thing is clear: Netflix’s once-golden reputation has become tarnished, and the streaming giant may have dug itself into a hole that it can’t easily climb out of. Perhaps it’s time for them to remember who actually pays the bills—the subscribers they keep ignoring.
